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Chapter Five

Hobby Box

Innovation Northumbria, Enterprise Experience, Winner

March 2026

Hobby Box brand logo
  • Collaborated with a cross-functional team to develop and pitch the winning business idea, “Hobby Box,” during the Northumbria Enterprise Experience Weekend.
  • Applied market research, branding, marketing strategy, and funding from intensive workshops to shape the concept.
  • Refined the pitch through mentoring sessions, sharpening the entrepreneurial case under tight time constraints.

The result

  • 1st place
  • Winning pitch